How to use the title tag and meta description checker
- Paste the page URL into the box above. Any public page works: a homepage, a service page, a blog post or a product page.
- Read your score. You’ll see the title and meta description as Google will display them, each with its character count and its pixel width against Google’s limit, plus how relevant each one is to the page.
- Check the rest of your site. Enter your email to check up to 10 pages at once and find titles and descriptions that are cut off, too short, missing or duplicated.
Title tag length: how long should an SEO title be?
Google doesn’t cut titles off at a fixed number of characters. It cuts them off when they run out of room, at roughly 600 pixels on a desktop results page. For most titles that works out to 50–60 characters, but the letters you use change it: a capital W is about four times wider than a lowercase i. A 55-character title full of capitals can be cut off while a 62-character one in lowercase fits.
That’s why this meta title checker measures pixel width in the font Google uses (Arial, 20px for titles) instead of just counting characters. When a title is cut off, Google adds an ellipsis (…) and whatever came after it, often your brand name or your best keyword, disappears.
- Put the main keyword near the front, so it survives any cut-off and matches what people scan for.
- Make each title unique. Duplicate titles across pages make it harder for Google to tell them apart.
- End with your brand if there’s room, separated by a pipe (|) or dash.
- Write for people, not just keywords. A title stuffed with keywords is a prime candidate for a Google rewrite.
Meta description length: how long should it be?
On desktop, Google shows about 920 pixels of a meta description, usually 140–160 characters, across two lines. Mobile results show less. Anything past the limit gets cut off with an ellipsis, so put the important part, what you offer and why someone should click, in the first sentence.
A meta description that’s too short isn’t penalized, but it wastes space a competitor will use. And a missing one means Google picks text from your page to show instead, which may not be the sentence you’d choose.
How to write a meta description that gets clicks
- Match the search. Describe what the page actually delivers, using the words a searcher would use. Google bolds matching terms in the snippet.
- Lead with the benefit. What will the reader get, learn, or be able to do?
- Be specific. Numbers, locations, prices and timeframes beat vague promises.
- Add a reason to act: book, compare, get a quote, see the guide.
- Write one per page. Repeating the same description across a site is one of the most common reasons Google ignores it.
Why relevance matters more than length
Length decides whether your title and description fit. Relevance decides whether Google uses them and whether people click. Google often rewrites titles and descriptions it doesn’t think match the page or the search intent, and a generic listing loses the click even when it ranks. Better click-through rate means more visitors from the rankings you already have.
That’s why this tool reads the page and scores how well each one represents it. If you want to know why yours scored the way it did, and what to write instead, book a free 15-minute call. For a wider look at your site, run the free SEO & AI audit, or see how we handle on-site SEO for clients.
